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Showing posts from November, 2021

It's Expensive, But Worth Every Penny: There's Nothing Cheap About This French Beauty Brand

It's fair to say that Biologique Recherche is one of the most reputable French skincare brands. Lotion P50, a skin-brightening, acne-fighting toner that is lauded by beauty editors and skincare experts alike, is the brand's bestselling product. The brand was actually created as a cosmetics research lab in 1977 by Yvan Allouche and his wife, Josette, who worked as a biologist and physiotherapist respectively. A laboratory that developed formulas for professionals unhappy with existing products served as the foundation of Biologique Recherche before it became a full-fledged skincare brand. Philippe Allouche, the couple's son and a clinical doctor, now oversees the brand, which he became interested in after becoming a patient of the couple. He assumed the role of Research & Creative Director of the brand in the early 2000s, taking over from his father. Their clinical approaches to skincare and customized treatment protocols have made Biologique Recherche a worldwide author